CUSTOMER.IO AND SALESFORCE SALES CLOUD

One platformfor all your messaging

Discover why brands choose Customer.io over Salesforce Marketing Cloud as their go-to customer engagement platform. Leverage your first-party data to engage customers throughout their entire lifecycle using in-app, push, SMS, email, and webhooks.


Use data from any CRM or data warehouse, including a seamless, bi-directional integration with Salesforce Sales Cloud, to drive unlimited marketing campaigns—all without surprise overages. Manage everything in one place and unlock the full potential of your marketing efforts.

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FEATURES

Top reasons companies choose us over Salesforce

Unified platform for the entire team

Build campaigns in Customer.io without extensive engineering support. Our platform is powerful yet user-friendly, and our award-winning customer success and technical support teams are available to solve any challenges.

Customer.io Salesforce
Visual workflow builder Additional fees apply
SMS, push, and in-app Additional fees apply
Real-time segmentation Additional fees apply
Custom objects Additional fees apply
Webhook triggered campaigns
Integrated customer data platform
Unlimited sources and destinations Additional fees apply
A/B testing Email only
Unlimited automation rules
Batch updates
Multi-split branching
Advanced reporting Additional fees apply
Multiple workspaces
Unlimited user roles Additional fees apply
Deliverability support

Advanced marketing automation

Trigger campaigns based on profile attributes, events, or actions without restrictions. Store and use as much data as you need, and send all your data out of Customer.io at no extra charge.

Built to scale

From small startups to global enterprise companies with hundreds of millions of users, Customer.io is designed to grow with you, ensuring your marketing efforts scale seamlessly.

Scale, flex, and innovate

99.98%

99%

Platform uptime

Customer satisfaction score

Designed for universal usability, our platform minimizes operational overhead, ensuring maximum ROI for brands of all sizes.

5B+

56B

Daily API calls

Messages sent in 2024

7.3B+

24/5

Webhooks sent in 2024

Global support coverage

KEY DIFFERENTIATORS

How Customer.io wins

Designed for the modern marketer

Orchestrate campaigns across email, SMS, in-app messages, push notifications, and webhooks—all within one central platform. With multiple workspaces and unlimited users, execute all the marketing programs you need without restrictions.

Cost-effective solution

Choose Customer.io for unlimited data and flexible payment options. Our all-inclusive pricing covers strategic support, API calls, data hosting and storage, send rate limits, technical support, and more without any additional charges.

Data + activation in one platform

Unify your customer data management, create personalized messages, and design emails in a single, intuitive interface. Experience powerful campaign development tools loved by marketers, developers, designers, and data analysts alike. 

CUSTOMERS LOVE US

Preferred byproduct-led companies

Customer.io is an irreplaceable piece for our marketing automation and operations stacks. It's flexible and powerful yet simple and intuitive enough that anyone on our team can build rich, diverse customer journeys with ease.

Matt See

Lighthouse

We were using a ton of different tools before, and now with Customer.io, we don’t have to spend hours configuring different emails. We can drag and drop, easily make campaigns, and all of our emails live in one centralized place where we can have anyone on our team access and configure campaigns and broadcasts.

Ben Spring

Co-Founder of TryHackMe

Customer.io was the easy choice to go with because of it’s clear ability to scale with our company. It’s super easy to for us to now stream in our user’s activities so we can quickly segment users based on who they are and what they’re doing to send the best messages at the right time.

Carl Winans

Co-Founder and CEO of Rebound

Security you can trust

Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations. 

Set rules to proactively block restricted personal data.

Keep data safe by restricting access by user role.

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